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Hood and Hershey Announce Partnership

Lynnfield, MA (October 27, 2009)

One of the nation's leading dairy processors, HP Hood LLC, announced today that it has entered into a licensing agreement with The Hershey Company, the largest North American manufacturer of quality chocolate and sugar confectionery products.  Hood has been granted license to manufacture, sell and distribute extended-shelf-life (ESL) Hershey flavored milks and milkshakes nationwide. Hood will partner with Hershey to launch a  line of 12 oz. single serve Hershey-branded products-including a Hershey's Lowfat Chocolate Milk,  Hershey's Chocolate Milkshake and Hershey's Cookies n' Cream Milkshake-to markets across the U.S. beginning January 2010.  "This partnership opens the door to new opportunities for us, our dairies, our distributors and our customers," said Jim Walsh, Executive Vice President of Sales for HP Hood.  "We have the tremendous ability to leverage the collective strengths of our organizations and accelerate the distribution of Hershey's new flavored milks and milkshakes across the country.""We're excited to bring consumers the authentic and distinctive taste of Hershey pure chocolate in a convenient ready to drink beverage," said Ernie Savo, Director of Marketing Excellence & Licensing at The Hershey Company. "Our vast portfolio of iconic brands allows us to bring variety and fun flavors to the beverage market."Please contact Hood Customer Service for more information at (800) 662-4468.